Best Branding Books & Blogs
“Inspiration exists, but it must find you working.”
— Pablo Picasso
We’be compiled these resources for the creatives or entrepreneurs looking to gain a deeper understanding of how branding works and/or find inspiration for their projects.
Blogs
The following blogs are indispensable for us in finding inspiration for new projects.
Visual Journal (branding inspiration)
BP&O (Opinion on branding & packaging)
It’s Nice That (visual inspiration)
The Dieline (opinion on packaging design)
Visuelle (branding inspiration)
Typewolf (what’s trending in type)
Branding Books
Branding in Five and a Half Steps by Michael Johnson
Logo Design Love by David Airey
The Artists Way by Julia Cameron
Logotype by Michael Evamy
The Designer’s Dictionary of Color by Sean Adams
Designing Brand Identity by Alina Wheeler
Identity Designed by David Airey
Archetypes in Branding by Joshua C. Chen and Margaret Hartwell
Don’t Call It That (Brand Naming) by Eli Altman
Branding Instagrams for Inspiration
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